Chapter 208
In the end, this episode of Friendaholic was a complete success.
A 12.8% viewership rating.
Considering the recent decline in TV variety show ratings due to the rise of OTT services and YouTube, this was an exceptional result.
At the same time, Start Again—which had recently wrapped up—also recorded strong ratings.@@novelbin@@
Although its numbers gradually dipped over time, the impact of Start Again's first episode had been unprecedented.
Simply put, Ha-eun was a blue chip.
Having already made a successful comeback through The Moonlight That Parts the Clouds,
she had now turned another drama, The Sunshine, into a hit.
On top of that, Veterans, the film marking her return to the movie industry after ten years, had drawn ten million viewers,
causing ripples throughout the entire entertainment industry.
"The market is shifting."
Watching this string of successes unfold, Rev’s executive Hwang Yu-cheon knew—
Ha-eun had successfully caught the wave of the industry’s evolving trends.
Of course, her natural knack for variety shows certainly played a role.
But having an eye for choosing the right projects wasn’t something just anyone could do.
Regardless of everything else, Ha-eun was, at her core, an actress.
An actor’s reputation is built on the impact they leave in their projects—
on the success of their films and dramas.
In a capitalist society, fame is value.
An actor’s name is the clearest indicator of how much value they hold.
That was precisely why, in the past, when Hwang Yu-cheon had chosen Ha-eun as Rev’s CF model,
he had been absolutely certain it was the right decision.
"Come to think of it, Naikayon already reached out, didn’t they?"
Ha-eun’s influence as an actress was evident even in the commercials she filmed.
Her past CFs had resulted in a significant sales increase for Sears,
and Rev had experienced nationwide sellouts due to her endorsement.
The brand of "Lee Ha-eun" was solidifying.
She had become one of the biggest blue chips in the entertainment industry,
and the flood of offers from major brands proved it.
Thus, Hwang Yu-cheon made a decision.
Ha-eun was not one of those stars who soared in popularity only to disappear without a trace.
No, she was a different breed.
And so, he needed to ensure that his connection with Ha-eun lasted as long as possible.
"We can’t afford to lose her. No matter what."
- Tadadadak.
- Diah?!
- Look at this senior showing up late lol.
- Where were you? Where were you? Where were you? Where were you? Where were you?
- Are you asserting dominance over the juniors, Diah?
- I was so cold, I was so cold, I was so cold, I was so cold, I was so cold…
- Just let it slide, she’s the senior lol.
- Stay confident, crybaby.
- (Arms crossed emoji) x5
- Is that all? Just words?!
- If ‘sorry’ was enough, why do we have laws?!
- Dogeza… is the only answer…
- MY CHICKEN GOT COLD!!!
- Thought you weren’t coming today;;
- Nael
- Ocean
- Hida
- Thud. Thud. Thud. Thud.
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