Mistaking My Sister-In-Law for My Wife After Getting Drunk!

Chapter 677: Chapter 677 Fiery Advertisement

Film is an art that transcends language.

In this world, there are many who have never watched an internet celebrity’s live stream their entire life, and there are also quite a few who have never listened to songs, or watched a sports game.

But those who haven’t watched a movie in their entire life are truly rare.

Take Huaguo, for instance; in the early years after its establishment, times were very tough.

Yet occasionally, there would be open-air movies to watch.

Many who were illiterate and couldn’t understand Mandarin found these films extremely enjoyable.

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Therefore, film stars are truly the ones who stand at the very top of the entertainment industry pyramid.

Among them, those from the Beautiful Country are considered the best.

In the Beautiful Country, ordinary celebrities chase after exposure.

For example, singers prefer as much exposure as possible.

However, film stars don’t like exposure.

Sometimes, they even deliberately avoid the media, living a reclusive life, keeping a low profile to maintain their mystique.

By maintaining their mystique, they keep up their cool image.

Film stars are selective about the products they endorse.

Only endorsements for high-end luxury brands suit their cool image.

Endorsing regular brands would damage their cool image.

Even endorsing global brands like Coca-Cola and KFC could lower their cool image.

In the past, many celebrities from the Beautiful Country, in order to earn money without letting domestic audiences think less of their image, would avoid endorsing products in their own country and instead would go to the Asian region to do so.

This way, they could maintain their cool image while still earning money.

One could say they thoroughly enjoyed it.

But now, with the internet connecting the whole world, that method doesn’t work anymore.

In order not to affect their commercial value, many film stars have given up such endorsements.

Take a superstar like Leonardo, standing at the top of the film star pyramid.

Forget endorsing adult product companies’ items, even endorsing KFC would damage his cool image.

Now Leonardo is endorsing products for an adult product company, how can it not be shocking?

Many of Leonardo’s fans are distraught, exclaiming that Leonardo has fallen, to accept such an endorsement.

Even in the Beautiful Country, fans have organized street marches, demanding that Leonardo cancel the endorsement.

Such an approach is naturally useless.

Leonardo has taken the money; he obviously cannot cancel it.

He could only pretend not to hear or see these people’s actions.

Helplessly, everyone had no choice but to endure it and wait to see how the ad turned out.

It must be said, Xu Yang’s “Hero Plan” was very successful.

The advertisement garnered everyone’s attention.

“How could Leonardo and Kate Winslet agree to shoot such an ad?”

“Ahh, I’m heartbroken, Leonardo and Kate Winslet have fallen!”

“Just for money, they take on such ads; I will never watch their movies again.”

“I think there’s nothing wrong with it, it’s just an ad, why not shoot it if it brings in money?”

“Exactly, it’s their freedom, and others can’t interfere.”

“You all know shit—Leonardo is a national idol; he should cherish his image and not take on such ads. How can he be worthy of us, his fans?”

“It’s their business to take on ads; what’s it to you guys, and what’s this about being worthy or not!”

“Damn it, you just want to see our dear Leo fall, don’t you?”

“I just speak the truth. It’s Leo’s own business to make money from ads—earning money isn’t shameful, and there’s nothing blameworthy in it!”

Leonardo’s fans quickly divided into two camps: one that found it unacceptable for Leonardo to take on such ads.

The other believed that taking on ads was Leonardo’s own business and that others, even fans, shouldn’t criticize.

The two camps of fans even started a war of words online.

This only served to further fuel the spread and popularity of the affair, and hence the popularity of the robot spouse company and its products.

For something to become a sensation, it has to be controversial.

If everyone supports you, your popularity will quickly decline, and people’s attention will shift elsewhere, so you won’t catch fire.

If everyone opposes you, you’ve become the villain with only a dead end ahead. You no longer qualify for a discussion on popularity.

The real blaze is one of ice and fire, a dichotomous inferno.

Half of the people think you’re right, and the other half think you’re wrong.

And if these two factions start a war of words, then you’ve really ignited something.

The advertisement Xu Yang had Leonardo and Kate Winslet shoot was just like that.

Eight o’clock in the evening.

All the major television networks in the beautiful country were airing the commercial with Leonardo and Kate Winslet.

There were two versions of the commercial.

One was Leonardo’s commercial.

Inside the commercial,

first appeared an image of a young Leonardo, the golden-haired, squinty-eyed beautiful boy, pulling the audience back more than twenty years.

“My name is Leonardo, and I was once a beautiful boy…”

In the footage, Leonardo exuded coolness, making many young girls drool uncontrollably.

The Leonardo of today is already an uncle. The youthful appearance was synthesized using his personal data and CG technology.

The young Leonardo was indeed at the peak of his attractiveness, causing countless young men and women to swoon, and many older film fans to silently shed tears.

Every move Leonardo made was lethal.

“Our Leonardo is back!”

“This is the Leonardo we know and love!”

The audience in the beautiful country was ecstatic.

But soon, the scene changed.

“With the passage of time, I’ve become a greasy uncle…”

In the frame, there appeared an overweight Leonardo with a rough beard.

Dressed in shorts, he ran joyfully on the beach with a water gun in hand.

Fans were nearly brought to their knees seeing Leonardo like this.

“Damn it, how did Leonardo turn out like this?”

“This isn’t Leonardo! He’s practically a pig.”

“Time is truly a butcher’s knife. Even someone as handsome as Leonardo has turned into a greasy uncle.”

“Ahh, I can’t accept a Leonardo like this!”

Two very different versions of Leonardo had the audience sighing heavily.

Once, Leonardo was a beautiful boy who became famous worldwide at a young age because of “Titanic.”

The movie stars of today are simply incomparable to the Leonardo of that era.

However, many people knew why his image was now like this.

Because Leonardo had always had a dream, which was to win an Oscar.

But that award isn’t so easy to come by.

The movies that Leonardo took on not only guaranteed box office success, his acting was also beyond reproach.

Yet the award eluded him.

After repeated failures, he figured it out.

To win an award, you can’t be too good-looking.

Because the Oscars’ judges, if not old, are ugly, and harbor a strong resentment against young, handsome, and beautiful actors.

Take, for example, Kate Winslet—flawless in looks, and her acting skills were unquestionable.

She acted in so many great films but failed to secure an award.

Finally, she made a ruthless decision to destroy her image, cut her hair, and played a female demon. This pleased the old and ugly judges, satisfying their dark desire to ruin, and only then did she seize an Oscar.

Cruise had the same story, having made so many movies. Only after he took on an ugly role did he receive an Oscar nomination, but he didn’t win the award.

Later, Cruise simply stopped attending the Oscars; he had given up on his fantasies.