Chapter 249 Qinghe Herbal Tea, have you heard of it?
Wu Shiyi and Liu Manman were momentarily stunned by the words, then they pursed their lips and giggled softly. Standing behind Wu Longcai, Liu Manman even gently nudged him, saying, "Director Wu, since Dongxu pointed at you, just go along with it!"
"You, Liu Manman, how can you be so casual and jest like this in front of Dongxu?" Wu Longcai was startled by her words and quickly turned around to glare at Liu Manman, then nervously said to Ge Dongxu with a forced smile, "Dongxu, don't mind her. The host is just used to bantering."
Upon hearing this, Liu Manman realized that maybe she went too far with that joke for Ge Dongxu and quickly stuck out her tongue slightly at him, saying, "Dongxu bro, it just slipped out."
"Do I look like someone who can't take a joke?" Ge Dongxu said with a smile, then patted the space beside him, "Director Wu, if you keep standing, you'll block the way for the people behind."
Only then did Wu Longcai hastily take a seat.
"Has the program been approved yet?" Ge Dongxu asked once Wu Longcai had sat down.
"It's approved, and I have to thank you for that, Dongxu," Wu Longcai sat up straight and replied.
Seeing Wu Longcai sitting so stiffly, as if he were talking to a superior, Ge Dongxu couldn't help but laugh and said, "Director Wu, relax a bit, just like before. Otherwise, you'll tire yourself out, and I'll feel awkward too."
Could it really be the same as before? Even a member from the second generation of the Feng Family had to come out to receive people at the airport! Wu Longcai thought to himself, but since Ge Dongxu put it that way, he finally relaxed quite a bit.
"Now that the program's been approved, have we settled on the sponsors for the ads?" Ge Dongxu asked, seeing that Wu Longcai was visibly more relaxed.
"There are quite a few interested parties, but we haven't agreed on a price yet. Dongxu, do you have any friends who might want to advertise at the station? If they're your friends, I can definitely offer them the best discount," Wu Longcai said, taken aback that Ge Dongxu was indeed inquiring about the advertising business, and a hint of helplessness flashed in his eyes.
At this point, apart from a couple of well-done programs on Central Television, only HN TV Station was slightly more outstanding among other local stations. That was why, although Wu Longcai had planned a very promising program, he had great expectations for it, but in terms of naming rights for the ads, he never found a company willing to meet his desired price. Originally, Mr. Dong from the capital had shown interest and offered a good price, but after the incident the day before, it was completely off.
The amount invested in a program is naturally closely related to how much advertising revenue it pulls in. The more advertising revenue it pulls in, the more money naturally goes into producing the program, and the more money put into the program production, as long as there isn't an inherent problem with the program itself, the better the quality and effect of the program which naturally improves the ratings. Higher ratings naturally mean there wouldn't be worries about attracting ads.
This can be said to be a cycle!
Now that the program has been approved, but the advertisers have yet to be secured, this was naturally a matter of disappointment and helplessness for Wu Longcai, who held high hopes for this entertainment program.
"It's my friend's and my own company, Qinghe Herbal Tea. You've heard of it, right?" Ge Dongxu said with a smile.@@novelbin@@
"Qinghe Herbal Tea is yours? Then Cheng Yazhou..." Wu Longcai's eyes widened, looking incredulously at Ge Dongxu.
Everyone in Jiangnan Province knew how popular Qinghe Herbal Tea had been this past year! Especially since Qinghe Herbal Tea was also a major advertiser on the provincial station, investing six million in advertising there just last year! It was said to be even more on Central Television, while the provincial station's total annual advertising revenue was only about one or two hundred million.
Wu Longcai had previously approached Li Fang Cosmetics' Li Bisheng, as well as Cheng Yazhou and Donglin Yue's Yue Ting, because the latter also was a major advertiser for the provincial station.
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Unfortunately, they thought the current advertising investment was already sufficient and weren't very optimistic about his program, hence they were reluctant to pay a high price for the naming rights.
However, Wu Longcai quickly accepted this fact, realizing that a person who could make the Feng family dispatch second-generation figures to pick up at the airport likely owning a company shouldn't come as a surprise.
"Indeed he is one of the shareholders, but I am the major shareholder. I'm also the major shareholder of Donglin Yue." Ge Dongxu nodded, then added another sentence.
Since Wu Longcai already knew about the ties with the Feng family, it didn't matter letting him know a bit more. Moreover, Ge Dongxu wanted to discuss advertising with him, he couldn't keep hiding things, not even revealing what company they were talking about.
Having heard this, Wu Longcai opened his mouth but eventually ended up with a bitter smile, "Compared to you, I feel like I've wasted my entire life."
"Everyone has their strengths and weaknesses, we just excel in different areas. If you asked me to run a program, I definitely couldn't," Ge Dongxu said with a smile.
"Thank you, Dongxu." Wu Longcai looked gratefully at Ge Dongxu and said. That such a significant figure could offer comfort so wholeheartedly was extremely rare these days.
Of course, for a major figure like him to stand up for a newcomer that night was even rarer, so in addition to the deep-seated fear in his heart, Wu Longcai felt profound respect for Ge Dongxu.
He knew this young man in front of him was not only a major figure but also a great person.
"Let's talk about your program. Shiyi mentioned it to me on the plane that day, and I told her if the program was good and she hosted it, I might consider the naming rights. But she didn't seem interested in discussing it with a 'poor student' like me," Ge Dongxu said half-jokingly.
"Dongxu, stop teasing me. How was I supposed to know that you weren't just a poor student but a big boss!" Across the aisle, Wu Shiyi said with a blushing face, but her eyes were full of gratitude as she looked at Ge Dongxu.
Previously when Ge Dongxu was talking to Wu Longcai, Wu Shiyi and Liu Manman across the aisle were naturally all ears, stunned by what Ge Dongxu had just said, and couldn't fathom how a young man like Ge Dongxu could not only have such extensive connections but also be the major shareholder of two companies.
At this point, they didn't yet know that, apart from those two, Ge Dongxu was also the major shareholder of Kunting Chain Hotels, Yazhou Printing and Packaging Company, and Qinglan Cosmetics.
"Shiyi is really good, and her style of hosting suits the program well. The only drawback is her lack of experience, but Manman is seasoned, and having her as a partner will definitely work. I will discuss this with the leadership at the station when we get back," Wu Longcai naturally understood Ge Dongxu's intent, glanced at Wu Shiyi, and then continued with a smile.
The five seats occupied by Wu Longcai were next to each other, with Wu Shiyi and her group across the aisle from Ge Dongxu, and Shangguan Yunfeng and Ye Qianqian sitting behind them. The conversations of the two in front were naturally overheard by the two behind.
The moment Wu Longcai voiced this, Ye Qianqian, needless to say, regretted it so much that she wished she could open the plane's emergency exit and jump out. This was the entertainment channel's major program planned for the year, and originally, it had nothing to do with newcomers like them. But now? Newcomer Wu Shiyi was guaranteed a spot. This opportunity, if not for her opportunism, should have typically been hers.
Shangguan Yunfeng's face changed drastically. He opened his mouth, but when his gaze fell on the back of Ge Dongxu's head, he eventually shut it quietly.
In the program's design, there were supposed to be two hosts, and he was a guaranteed choice. However, Liu Manman was likely not going to participate due to issues with her backing. Unexpectedly, from Wu Longcai's words, it seemed he was about to be replaced.
But recalling the day of the airport pickup and the Second Young Master of the Feng family's attitude toward Ge Dongxu, Shangguan Yunfeng just didn't dare voice any opposition, otherwise even if Wu Longcai was the director, Shangguan Yunfeng would have protested at this moment.
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