Urban Super Medical Saint

Ge Dongxu smiled and didn't express any opinion.

He had intended to help Wu Shiyi all along, and since Wu Longcai had this idea, that was even better.@@novelbin@@

After declaring his stance, seeing that Ge Dongxu kept silent, Wu Longcai didn't continue discussing the choice of host but started to introduce Ge Dongxu to the new shows that the entertainment channel was planning to launch this year.

Ge Dongxu indeed didn't understand entertainment programs, but perhaps due to his cultivation practices, he possessed exceptional judgment when it came to the developmental direction of many issues. Therefore, up to this point, his few business investment decisions had been very successful.

The show that Wu Longcai wanted to launch was a singing competition, not much different from the well-known "Super Girl" in our real society, except that it used the name "Happy Girl," which "Super Girl" adopted later on.

As soon as Wu Longcai introduced this new program, Ge Dongxu felt assured that the show would be a hit if managed properly. Moreover, he gave Wu Longcai an extra few looks and noticed that Wu had a well-rounded forehead and a radiant face, indicating that he was someone with good fortune, at least for the coming years.

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So, after Wu Longcai had roughly introduced the new program, Ge Dongxu made up his mind and asked, "Director Wu, what's your expected price for the naming rights of this program?"

"Seven million!" Wu Longcai hesitated before replying, a self-mocking expression on his face, not sure whether he was scoffing at his own naïve expectations.

Because in 1999, seven million for a new program on a provincial entertainment channel was definitely a high number. To put things in perspective, the "Super Girl" was extremely popular in 2005, and its naming rights were only fourteen million. Of course, by 2006, the price had surpassed sixty million.

"Seven million? No wonder you haven't secured the sponsorship rights for the program. The price is indeed rather high," Ge Dongxu said with a chuckle upon hearing this.

Deciding to invest heavily in advertising was originally a decision made by Ge Dongxu, so he knew a bit about the costs of advertising.

"There's no choice, my plan is grand, involving national auditions. To achieve the impact I want requires a huge investment. If I sell the naming rights too cheaply, the budget allocation from the channel for investment will surely be drastically reduced. But now that you've also said so, it seems my idea is unfeasible..." Wu Longcai replied with a wry smile.

"Haha, that's not what I meant. I mean, your price is indeed high for others. How about this, ten million, and you give the naming rights of this program to Qinghe Herbal Tea. At the same time, Donglin Yue will invest a large amount of advertising funds into this program," Ge Dongxu said, cutting Wu Longcai off before he could finish, with a smile.

"What? Are you serious?" Wu Longcai, upon hearing this, almost jumped out of his seat, his breathing growing hurried and difficult.

The two who also found their breaths growing hurried and difficult were Wu Shiyi and Liu Manman. As for Shangguan Yunfeng and Ye Qianqian, they were in so much agony they felt like smashing their heads against a door.

"Do I look like someone who enjoys joking about matters like this?" Ge Dongxu asked Wu Longcai with a smile.

"No, not at all, I didn't mean that, I'm just... just too happy. I didn't expect, you, you would..." Even being the director of a provincial entertainment channel, Wu Longcai was so excited that he stumbled over his words.

"Haha, don't get too happy just yet. I still have conditions," Ge Dongxu said with a smile.

"Please tell me, tell me. As long as you are willing to invest like this, any condition is fine," Wu Longcai replied eagerly. Jokes aside, Ge Dongxu offering to invest at such a premium was essentially saving his program; it was the greatest support. Unless Ge Dongxu's condition was to remove him as the director, anything could be discussed. Given Ge Dongxu's formidable background alone, even if Ge Dongxu wanted to replace him as director, Wu Longcai had no choice but to accept his fate.

"First, you must ensure the investment in this program is upheld and strive to make the program the best it can be," Ge Dongxu said.

"Thank you, Dongxu, that's a given," Wu Longcai hurriedly nodded.

"Second, Qinghe Herbal Tea and Donglin Yue have the right of first refusal for the sponsorship of the second season, and the price can only be up to twenty million. What I mean is that even if other companies offer more than twenty million, they would still have to give the sponsorship to me at twenty million. Of course, if no other company bids that high, then we will pay the same price," Ge Dongxu explained.

"No problem!" Wu Longcai responded without hesitation.

Without Ge Dongxu, securing even the first season would have been a problem, let alone a second one.

Moreover, twenty million was an amount that, unless another company was insane, Wu Longcai found no reason to refuse the offer, out of gratitude or considering the price.

Naturally, if Ge Dongxu's influence in the capital was also factored in, Wu Longcai wasn't really in a position to refuse at all.

"If there's no problem with these two conditions, I'll have Cheng Yazhou discuss the specifics of the contract with you when you get back, and I'll ask Yue Ting to talk to you on Donglin Yue's behalf," Ge Dongxu said with a smile.

"That's it?" Wu Longcai blurted out in shock, wondering what kind of conditions these were.

The first condition wouldn't even need mentioning by Ge Dongxu, as Wu Longcai would have done so anyway because it concerned his earnings and future! As for the second condition, since Ge Dongxu had already overpaid for their sponsorship rights, having the right of first refusal at the same price was practically a given, even without mention. Of course, as for the twenty-million price tag, Wu Longcai hadn't bothered considering it.

Nowadays, which company would be crazy enough to spend twenty million on a provincial station's entertainment program sponsorship? Even CCTV programs would require careful consideration.

"Just these," Ge Dongxu confirmed with a smile and a nod.

Upon hearing this, Wu Longcai was stunned for a good while before digesting the news. Then, looking at Ge Dongxu puzzled, he asked, "Dongxu, why do you have so much faith in my program?"

"Don't you have confidence in your own program?" Ge Dongxu countered. Of course, he wouldn't tell Wu Longcai that his faith was not only in the program but also in the man's destiny.

"I naturally have confidence in my own program, but to be honest, not as much as you do! I'm worried about what if..." Wu Longcai said with a wry smile.

What should have been a very celebratory and joyous occasion suddenly became a weighty pressure for Wu Longcai once he had a moment to cool his head.

This pressure came not only from the tremendous advertising fee but also from Ge Dongxu's trust in him, which made Wu Longcai feel that he would deeply betray this trust if he failed.

"Don't worry, no need to feel pressured, just do your best, and leave the rest to the market. After all, no one can guarantee one hundred percent success, but as long as you try your best, you will have nothing to regret," Ge Dongxu reassured with a smile, patting Wu Longcai's shoulder.

"Dongxu, rest assured, I will do my utmost," Wu Longcai, who hadn't felt such emotion in many years, felt a sudden surge of warmth in his nose from Ge Dongxu's reassuring pat on the shoulder.

ps: Four chapters today, and I humbly ask for a recommendation vote on Monday. Thank you very much.